Print Books Remain the Most Popular Format
Industry Insights | NPTA | March 23, 2022
Flipping through the pages of a printed book is still the preferred way to read, according to a recent survey by the Pew Research Center. Even though there has been a slight uptick in the number of Americans reading e-books, from 25% to 30%, print books remain the most popular format, with 65% of adults saying that they have read a print book in the past year. Read more.