With consumers increasingly demanding both convenience and sustainability, businesses are turning to packaging innovation as a way to address their customers’ needs. Sometimes that innovation flips the traditional script, putting packaging in the front seat alongside products to drive business decisions.

Corrugated boxes bring the world to you, protecting and securing everything from smartphones to medical devices and fresh food. You may not think of these boxes as a piece of technology, but they are. Like any other technology, engineers and scientists are continuously working to innovate, improve and advance the science of packaging.

Before everyone had a computer in their pockets, scanning was limited to retailers. Now that most phone cameras let users scan QR codes, companies are reimagining the possibilities — and savvy brands are already using QR codes to enhance the consumer experience.

As shops and stores struggle to find ways to reduce the transmission of germs while preserving personal protective equipment for front-line health workers, one innovative solution has emerged: Barrier tissues. The same paper-based tissues available in coffee shops and grocery stores to help you pick up individual items of food can be stationed near high-touch places like gas pumps, door handles, ATMs and more to reduce direct contact and minimize the risk that germs will spread.

The Market thirsts for knowledge and education.  As The Paper People of Clampitt Paper, we are fortified by the amount of education needed and desired from both our printer customers as well as their designer and end-user clients. The Clampitt Paper School is a result of that demand.

Meal planning makes a lot of sense, and saves a lot of money, time and worry. The key to successful meal planning is seeing what you have, seeing what you need and marrying the two — and the best way to do that is by writing it all down on paper.

Strategic rightsized packaging plans can eliminate packaging waste, reduce shipping costs and maximize efficiency in the supply chain. Rightsizing is good for business, but also makes a positive environmental impact by reducing companies' carbon footprints.

Why are humans drawn to paper packaging? Haptics, permanence, sustainability—to name a few. People like using paper-based packaging and still turn to it for protection, premium feel and aesthetics.

For increased productivity in the office, just put pen to paper. How do you increase your productivity while making sure that everything still gets done with the right amount of care and attention? If you work in an office, the answer comes in the form of paper.