Meet the Shapeshifters of Modern Packaging Design

November 25, 2020

Posted by: NPTA

New, unique packaging innovations play with dimension to create products that deepen customer delight and add a layer of service.

Unboxing the Facts

November 18, 2020

Posted by: NPTA

Unboxing videos are popular because of the products that are revealed inside the package. But the box itself can be just as interesting.

What Can Be Recycled This Holiday Season

November 11, 2020

Posted by: NPTA

Cardboard boxes—you know, the things that make your holiday shopping easier than ever, thanks to online shopping—are one of the most recycled forms of packaging.

Inside Unboxing: How Boxes Deliver Psychological Payoffs

November 05, 2020

Posted by: NPTA

Unboxing videos usually grow in popularity around the holiday season. According to media psychologist Dr. Pamela Rutledge of the Media Psychology Research Center, there are a few reasons why unboxing videos are so popular.

Cti Paper USA Spotlights Aspire Petallics For Holiday Digital and Offset Printing— Free Sample Packs to Us/Canada Graphic Arts Professionals

November 04, 2020

Posted by: Citi Paper USA

SUN PRAIRIE, Wisconsin—CTI Paper USA, one of North America’s top suppliers of premium printing papers and envelopes, is spotlighting its luxurious, affordable ASPIRE Petallics® brand of metallic and pearlescent text and cover papers for 2020-21 holiday and other seasonal print.

Jeff Donovan to Lead Clampitt Paper's Austin Operations

October 28, 2020

Posted by: NPTA

Austin, TX - Clampitt Paper Company announced the addition of Jeff Donovan as the new vice president and general manager for the firm’s Austin operations. Coming to the company via Mohawk Fine Papers, he has a demonstrated history of success in the paper industry and is skilled in negotiation, budgeting, print management, advertising and sales.

The Evolution of Packaging Design Includes What's Inside the Box

October 28, 2020

Posted by: NPTA

With consumers increasingly demanding both convenience and sustainability, businesses are turning to packaging innovation as a way to address their customers’ needs. Sometimes that innovation flips the traditional script, putting packaging in the front seat alongside products to drive business decisions.

Say Hello to the Beginning of the Holiday Rush

October 21, 2020

Posted by: NPTA

The holiday shopping season is starting earlier than ever in 2020, and paper packaging features prominently in many holiday gift sets. With many shoppers undecided about products or browsing for inspiration, brands use paper packaging to make a good first impression.

Sustainable Forestry Encourages a Thriving Wildlife

October 14, 2020

Posted by: NPTA

Sustaining forests is key to the planet’s survival. According to the American Forest & Paper Association, “actively and carefully managed” forests supply more than 90% of the wood that makes paper and wood products. But they do more than just that.

Great Packaging Makes Your Customers Remember You

October 07, 2020

Posted by: NPTA

NatureBox, a healthy food delivery service, sends its boxes of snacks in bright green and orange packages. NatureBox leaders regard the brightly-colored boxes as the hallmark of their direct-to-consumer business and one of their most powerful marketing tools.